We keep talking to the media in a consistent manner to enhance our clients’ media reach and relations. Towards that end, we use various modules for our clients so that they enjoy media loyalty, sensitivity and advocacy in the long run. We help them in developing a public relations plan for their brand, designing media outreach modules, organizing media advocacy and sensitization workshops, engaging media through media loyalty programmes, enhancing visibility in the media and strengthening investor and analyst relations. Over a period of time, we have gained their trust mainly on the basis of the services we have delivered. We also help them package all information in a fashion that generates a natural interest from the media.